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Project Brief

WEBDIGITA acted as the end-to-end digital transformation partner for Sting, executing a comprehensive e-commerce overhaul to migrate and modernize their online presence. WEBDIGITA acted as the end-to-end digital transformation partner for Sting, executing a comprehensive e-commerce overhaul to migrate and modernize their online presence.

to migrate and modernize their online presence. WEBDIGITA acted as the end-to-end digital transformation partner for Sting, executing a comprehensive e-commerce overhaul to migrate and modernize their online presence.

The Challenge

For over two decades, Sting has been a respected name in the Indian men's fashion scene, boasting a strong retail presence and a loyal customer base. Tasked with translating this legacy into a dominant digital presence, WEB DIGITA focused on a complete e-commerce transformation. The primary challenge was engineering a robust, high-performance online storefront that not only reflected the brand's cool, metropolitan identity but also streamlined the customer journey for their diverse collections. This project details our strategy to optimize site architecture, enhance mobile responsiveness, and build a scalable digital platform, successfully positioning Sting to capture maximum market share in the highly competitive Direct-to-Consumer (D2C) fashion landscape.

The Process

The website design for the Gibraltar Nature Reserve is visually compelling, featuring large Gibraltar landscapes through immersive video and drone content.

The website design for the Gibraltar Nature Reserve is visually compelling, featuring large Gibraltar landscapes through immersive video and drone content.

The website design for the Gibraltar Nature Reserve is visually compelling, featuring large Gibraltar landscapes through immersive video and drone content.

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The Build

The website design for the Gibraltar Nature Reserve is visually compelling, featuring large Gibraltar landscapes through immersive video and drone content.

The website design for the Gibraltar Nature Reserve is visually compelling, featuring large Gibraltar landscapes through immersive video and drone content.

The website design for the Gibraltar Nature Reserve is visually compelling, featuring large Gibraltar landscapes through immersive video and drone content.

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Behind The Build

Scope

Leading WordPress web hosts like DreamHost, Pressable, Vendasta, GoDaddy Pro, Alibaba Cloud, and more rely on Webdigita’s pro services to reduce churn & retain customers.

  • Adobe XD Wireframe Prototypes
  • Adobe XD Design Prototypes
  • Headless Shopify Development
  • WordPress Development
  • Multi-territory
  • SEO Strategy
  • CRO
  • Quality Assurance Tester
  • Project Manager

Resources

Leading WordPress web hosts like DreamHost, Pressable, Vendasta, GoDaddy Pro, Alibaba Cloud, and more rely on Webdigita’s pro services to reduce churn & retain customers.

  • 1 x Lead Designer
  • 1 x UX Designer
  • 1 x Brand Designer
  • 1 x Technical Lead
  • 1 x Laravel Developer
  • 1 x WordPress Developer
  • 1 x Digital Marketing Specialist
  • 1 x Quality Assurance Tester
  • 1 x Project Manager

The Results

By moving to Shopify, we significantly boosted site performance and created a more responsive user experience. Customers can now easily explore the complex product detail pages, finding all the info, videos, and dimensions they need without any hassle. he complex product detail pages, finding all the info, videos, and dimensions they need without any hassle.

+18%

Conversion rate

+68%

Website speed

+121%

Engagement rate

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