VFX Pick
Brand-first studio site that builds trust with producers and streamlines enquiries for VFX outsourcing.
What We Delivered
- Brand foundations
- UI/UX design
- WordPress build
- Custom templates
- CRO journeys
- Performance hygiene
- GA4 + GSC setup
- Digital Business Consulting
Project Brief
WEBDIGITA partnered with VFX Pick to launch a credible brand and website from the ground up as they entered a competitive VFX outsourcing market serving film, TV and content teams globally.
The brief was to create a studio presence that felt relevant to production decision-makers, explained capabilities clearly, and made it easy to start an enquiry, while keeping the site scalable as the team and service range grew.
The Challenge
Starting from a logo meant we had to establish trust fast: define positioning, structure the story, and present media-heavy VFX work without creating a slow or cluttered experience. The site needed to communicate specialist services, handle proof carefully, and still convert on mobile with a clear next step.
The Process
We began with discovery to define positioning, target buyers, and the minimum proof we could show while staying aligned with confidentiality expectations.
We then mapped journeys, designed the system, and built reusable templates so the site could grow with new services, reels and hiring needs without breaking consistency.
- Discovery
- Positioning
- Journey mapping
- Design system
- Build and QA
- Launch and iterate
The Build
We implemented the site in WordPress with a tailored front-end, reusable page templates and structured content blocks to keep updates simple as services and pages expand.
For CRO, we tightened page hierarchy, added clear CTAs and improved the enquiry path across key pages. We also set up measurement foundations with Google Analytics and Google Search Console.
- WordPress setup
- Custom templates
- Service architecture
- Media optimisation
- Lead capture
- GA4 and GSC
- On-page basics
Behind The Build
Scope
End-to-end design and WordPress build focused on studio credibility, clear service discovery and a smoother enquiry path, with the foundations for measurement and search visibility.
- UI/UX design
- WordPress development
- Custom templates
- CRO improvements
- Analytics setup
- Search Console
- Technical SEO basics
- Performance hygiene
Resources
Lean senior team covering brand/UI, WordPress engineering, CRO and analytics setup, with structured QA and launch support across a 2-month delivery window.
- Lead UI Designer
- Brand / Visual Design
- WordPress Developer
- Front-end Customisation
- CRO Journeys
- GA4 + GSC Setup
- QA + Launch Support
- Project Management
The Results
VFX Pick went from a logo to a complete studio presence that feels credible to international production teams. The site communicates capabilities clearly, supports media-heavy pages without feeling slow, and gives prospects a straightforward way to start a conversation while the team scales.
Clear positioning
Studio credibility
Faster browsing
Media-heavy pages
Simpler enquiries
Lead capture
Convinced Yet?
Speak with our specialists.Get clarity on scope, cost and next steps.
Ideal if you’re planning a rebuild, migration, or growth sprint in the next 60–90 days.
