B2B eCommerce Agency For Future Proof Business

Strategy, build and optimisation for self-service B2B portals with contract pricing, RFQs, approvals and ERP-ready workflows.

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30-minute free consultation, clear next steps, scope direction

  • Enterprise discoveryEnterprise Discovery
  • Industry researchIndustry Research
  • B2B portal developmentB2B Portal Development
  • Account pricing and catalogAccount Pricing And Catalog
  • RFQ and quoting workflowsRFQ And Quoting Workflows
  • ERP and CRM integrationERP And CRM Integration
  • Enterprise ecommerce SEOEnterprise Ecommerce SEO
  • Ecommerce optimisationEcommerce Optimisation
  • Workflow setup and optimisationWorkflow Setup And Optimisation
  • Bulk ordering and quick orderBulk Ordering And Quick Order
  • 100+ production-grade software builds
  • 11+ years of delivery experience
  • 4 stage delivery software model
  • 5+ year average client partnerships

Trusted By Growing Businesses & Enterprise Teams

We help B2B teams modernise ecommerce portals to reduce manual order handling and improve buyer self-service across the UK.

When B2B ordering still runs on emails and spreadsheets

B2B buyers expect a fast, predictable way to reorder, request quotes, and manage accounts. When your ordering process lives across inboxes, PDFs and manual checks, sales teams become the bottleneck and customers feel the friction.

A well-designed B2B ecommerce portal turns complex sales rules into a guided self-service experience, while keeping governance in place: roles, permissions, approvals and pricing logic that match how you sell today.

Use Cases

  • Customer-specific pricing and contract terms are hard to manage consistently
  • RFQs, approvals and purchase orders require too much manual coordination
  • Accounts need role-based access, delegated purchasing and credit controls
  • Catalog visibility must be restricted by account, region or agreement
  • Reordering is slow due to fragmented order history and part number lookup
  • ERP data and the website drift out of sync for inventory, pricing or status
Discuss your current setup

Map scope and priorities in one call

What we deliver as your B2B eCommerce agency

We design and build B2B ecommerce experiences that support real-world buying: account structures, negotiated pricing, quote-to-order and approvals, plus integrations that keep teams aligned. We also layer in enterprise-grade SEO and ongoing optimisation so the platform keeps improving after launch.

Enterprise Discovery & Industry Research

Workshops, process mapping and competitor benchmarking to define requirements, user roles, and the right operating model for self-service ordering.

B2B Ecommerce Development

Portal build with account pricing, RFQ flows, approvals, quick order, reordering, and admin tooling designed for complex catalog and buyer permissions.

Ecommerce Enterprise SEO

Information architecture, category and product strategy, and technical SEO foundations to support long-term discoverability and AEO readiness.

Ecommerce Optimisation & Workflow Setup

Performance, UX and conversion improvements, plus workflow setup and optimisation across quoting, order status and service requests.

Explore build options

Clarity on scope and sequence

B2B capabilities that make self-service work

A practical scope checklist for buyer experience, integration and governance.

  • Account hierarchies and user roles
  • Delegated purchasing and approvals
  • Customer-specific pricing rules
  • Contract and tiered discounts
  • Restricted catalog visibility
  • Quick order and bulk upload
  • RFQ and quote-to-order flow
  • Purchase order support
  • Reorder from history and lists
  • ERP data mapping and sync
  • CRM visibility for sales teams
  • Product data governance
  • On-site search for large catalogs
  • Performance and Core Web Vitals
  • Technical SEO foundations
  • Analytics and event tracking
  • Admin tooling and workflows
  • Post-launch optimisation backlog

Our Process

A clear delivery model for complex B2B ecommerce

Enterprise Discovery and Scope

Align stakeholders and define requirements early.

We map how orders flow today (sales, finance, operations), identify buyer roles, and document pricing, catalog and approval rules. This creates a shared scope that keeps delivery predictable.

  • Workshops with sales, ops and IT
  • Role, permission and account model
  • Integration and data flow outline
  • Delivery backlog and phased roadmap
Review the discovery plan

30-minute call, checklist + next steps

UX and IA for B2B Buying

Make complex buying feel simple and fast.

We design navigation, search, product presentation and reordering around real buyer tasks. The goal is fewer steps, clearer decisions, and a portal that supports repeat purchasing.

  • Information architecture and templates
  • Key journeys: reorder, quick order, RFQ
  • Account pages: users, addresses, lists
  • Admin workflows and governance
Sense-check scope

30-minute call, priorities + actions

Build and Integration

Deliver features with integration in mind.

We implement portal features and integrate data flows for pricing, inventory, customers and orders. QA focuses on role scenarios, edge cases and reconciliation so teams trust the outputs.

  • Account pricing and catalog rules
  • RFQ, approvals and purchase orders
  • ERP and CRM integration approach
  • Testing across roles and scenarios
Confirm next steps

30-minute call, scope + approach

SEO and Launch Readiness

Protect visibility and improve discoverability.

We plan technical SEO, content structure and metadata to support category and product discovery. Launch readiness includes redirects, indexing rules and analytics setup for clean measurement.

  • IA and content planning for ecommerce
  • Technical SEO checks and fixes
  • Redirect and indexing plan
  • Measurement and event tracking
Review the plan

30-minute call, checklist + actions

Optimisation and Workflow

Keep improving speed, UX and adoption.

Post-launch, we focus on portal adoption, performance, search quality and workflow refinement. This is where you reduce friction and make the platform feel better each month.

  • Conversion and UX improvements
  • Performance and Core Web Vitals
  • Workflow setup and optimisation
  • Backlog, releases and governance
Plan optimisation

30-minute call, backlog + cadence

Our Partners & Recognitions

Industry partners and independent recognition

clutch
google-cloud-partner
zoho-partner
shopify-parther
aws-partner

Our Engagement Models

Choose the level of support that matches your portal goals and internal capacity.

Discovery Sprint

Discovery and Scope Sprint

Best when you need clarity before committing to a full build or migration.

  • Process mapping and requirements
  • Integration and data flow outline
  • Feature backlog and release phases
  • Budget range and next steps
Get my scope plan

Build & Integration

Phased Build and Integration

Best-fit for most teams building a B2B portal with complex rules and integrations.

  • UX and buying journey design
  • Portal development and QA
  • ERP and CRM integration delivery
  • Launch plan and enablement
Get my phased plan

Optimisation Retainer

Optimisation and Support

For ongoing improvements to performance, UX, SEO and operational workflows.

  • Release planning and backlog
  • Performance and UX optimisation
  • SEO and content improvements
  • Monitoring and maintenance
Set my cadence

Advisory Support

Senior advisory for platform decisions, architecture, integration oversight and governance. Ideal when multiple stakeholders need confident decisions.

Get decision support

Get An Optimized B2B eCommerce Plan

Share your current stack and 2-3 key buying journeys. We will map scope, a phased plan, and next actions to improve self-service ordering.

Get my delivery plan

30-minute call, plan + next steps

What clients say about Webdigita

Long-term partnerships built on clarity, quality, and consistent delivery.

Frequently Asked Questions

Know more about our B2B eCommerce services

What is the estimated total cost to build a custom B2B e-commerce platform integrated with our existing ERP system?

Cost depends on how many pricing rules, roles, approval paths, catalog restrictions, and integrations you need. In the first consultation we define scope drivers, confirm integration touchpoints, and return a budget range with a phased plan so you can start with the highest-impact releases.
These features are usually priced by complexity: pricing logic (contracts, tiers, volumes), quote workflows (states, approvals, conversions), and the ERP/CRM data required. We break them into deliverable slices so you can launch the core flow first and iterate safely.
We typically recommend staged delivery: discovery and scoping first, then phased build and integration, then optimisation. This reduces rework, keeps decisions clear, and gives you checkpoints to confirm scope before moving to the next phase.
We scope integrations explicitly: what data moves, direction (one-way vs two-way), sync frequency, and ownership. Migration and mapping are scoped separately so there are no surprises, and you can choose a phased approach if needed.
We define scope as user journeys and rules, not vague feature names. For example: reorder, quick order, RFQ-to-order, approvals, account roles, catalog visibility, pricing rules, and admin workflows, each with acceptance criteria.
We map the current order-to-cash process and identify where time is spent (quoting, order entry, approvals, status updates). Then we estimate efficiency gains based on what the portal will automate and what remains a sales-led exception.
We define the account model (groups, contracts, regions, roles), then implement catalog rules and caching strategies that keep browsing fast while enforcing access correctly. Testing includes role scenarios to validate visibility.
Timelines depend on integration complexity and how many buyer journeys you need in the first release. We propose a phased launch plan so you can ship core ordering earlier while expanding features (RFQ, approvals, advanced pricing) in subsequent releases.
Typically: discovery workshops (sales, ops, finance, IT), periodic reviews for UX and rules, and structured integration testing. We plan this upfront so stakeholders know exactly when their input is needed.
We keep architecture, integration design, and core delivery oversight in-house. If any specialist support is required, it is agreed upfront with clear responsibilities and handoff criteria.
You receive documented requirements and user roles, integration and data flow documentation, deployment runbooks, and administrator guidance. For builds, you also receive production-ready code and a clear plan for ongoing improvements.
Yes. We can run a support and optimisation cadence that covers monitoring, bug triage, performance improvements, SEO enhancements, and planned releases aligned to your operational calendar.

Want clarity on B2B ecommerce scope?

Bring your current process and systems list. Your free consultation will produce options, a phased plan, and next steps (including a budget range).

Get a free consultation

Ready for a portal plan?

Free consultation, UK-wide.

Get clarity on scope, budget range and next steps.

    Ideal if you are planning a rebuild, migration, or optimisation sprint in the next 60-90 days.

    What happens after you get in touch

    • 1We review your requirements and current stack before contacting you.
    • 2If needed, we can sign an NDA for confidence and clarity.
    • 3You receive a phased proposal with scope, milestones, and a budget range plus next steps.

    Trusted By

    • Phrism Solutions LTD
    • Milwaukee Boot Co.
    • Sting
    • Illumin8

    Get in touch

    +44(0)7771119179

    info@webdigita.com

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    Need help? Talk to experts

    Speak with our specialists

    Get clarity on scope, cost and next steps.

    • 10+ Years Experience
      Across Platforms & Industries
    • 200+ Projects Delivered
      For Startups, Scale-Ups & Enterprises
    • End-to-End Team
      From Strategy & UX to Development, Automation & Growth

    " WEBDIGITA have supported us for over 10 years and always provided an exceptional service. Mazhar & team are incredibly hard working, highly skilled and knowledgeable."

    Frank Beechinor
    CRO - Phrism Solutions LTD

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